Digital marketing and entrepreneurship
Businesses can understand their audience, track conversions better, and make decisions based on data with the assistance of these technologies.
By Farai Chigora and Tabani Moyo
Mar. 23, 2025
Shot in the arm for digital marketing students from underprivileged communities
Speaking about the graduation, which is taking place on Friday, July 26, Pan Afrodigital founder Trust Nhokovedzo highlighted the importance of equipping students with digital skills.
By Style Reporter
Jul. 14, 2024
Beyond brand consistency in entrepreneurial digital marketing
Given that we will be able to give the customer a maximum satisfaction in this first phase our brand will then become part of his or her living.
By Farai Chigora
Mar. 17, 2024
SMEs lack managerial, technical skills: Govt
He said the ministry was determined to re-ignite the businesses through sustainable initiatives despite the economic challenges.
By Blessed Ndlovu
Sep. 15, 2023
It’s time to discard old-school management styles
Many leadership practices that made sense even a decade ago are outdated now as more agile and collaborative leadership approaches gain traction.
By Emmanuel Zvada
Jan. 17, 2023
Online presence will help market Zim agric produce
Zimbabwe now needs to market its produce to the international community and farmers need to have cyber presence.
By Jacob Kudzayi Mutisi
Jan. 17, 2023
Digitalising the marketing of financial services
Social media in particular has been a huge game changer in marketing because customers get to give feedback on their experiences with a brand on very public platforms.
By Tinevimbo C Santu
Sep. 20, 2022
Fluidity, collusion: The new PR & communication philosophy
The PR & communication job is getting complex and interesting. The digital era is no longer just about communicating a message to an audience, but rather having a conversation with audiences. This slight difference just means PR & communication must be done differently to observe the connectedness between PR and communications the numerous digital platforms.
By The Southern Eye
Jul. 17, 2022
Fluidity, collusion: The new PR & communication philosophy
The PR & communication job is getting complex and interesting. The digital era is no longer just about communicating a message to an audience, but rather having a conversation with audiences. This slight difference just means PR & communication must be done differently to observe the connectedness between PR and communications the numerous digital platforms.
By The Southern Eye
Jul. 17, 2022
