ORGANISERS of the annual DreamStar Zimbabwe talent show have challenged artists to prioritise self-discipline and financial literacy if they are to push the creative boundaries.
DreamStar Zimbabwe has become one of the biggest arts and culture talent shows on the local showbiz scene.
It is organised and sponsored by Jacaranda Culture and Media Corporation (JCMC) in partnership with the China Africa Economic and Culture Exchange Research Centre.
“Artists need to understand the importance of self-discipline and financial literacy. It is important to take advantage of the benefits that accrue within the industry and use them with utmost responsibility,” JCMC managing director Napoleon “Napster” Nyanhi recently told NewsDay Life & Style.
He said through Dreamstar Zimbabwe which has been running for eight seasons they had managed to empower Zimbabwean youths in the arts and culture industry providing them the opportunity to showcase their full potential and make their dreams a reality.
“We have managed to identify new talent that has contributed to the promotion and celebration of Zimbabwean talent, establish new networks with State and private sector players that can invest in cultural development programmes and create employment opportunities for artists in Zimbabwe and beyond,” Napstersaid.
Napster has, however, bemoaned lack of support for the arts industry.
“The main challenge being faced in the arts industry is lack of support from the corporate world. Of course, we cannot ignore some of the corporates that have been backing us up, but we still have a long way to go for us to be seen, heard and appreciated,” he said.
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DreamStar Zimbabwe talent show has in the past unleashed stars like Nyasha David (Dreamstar brand ambassador), Fusion 5 Mangwiro and Mwenje Matole, among several others, who have positively impacted the arts industry.